When it comes to local SEO, Synup, Moz Local and TribeLocal offer similar services. However, pricing is the differentiating factor. Synup charges $30 per location while Moz Local charges $99 per location annually. However, TribeLocal offers an affordable monthly subscription package, with the basic package starting from $39 monthly and includes all the platform features and citations. Alternatively, TribeLocal offers a $3 per citation package as well.
Synup and TribeLocal are new services and offer stellar customer support. On the other hand, Moz Local has been around for some time and its customer is well-established. However, what makes TribeLocal unique is that every client gets a dedicated local SEO expert to help them conquer the local market digitally. TribeLocal is a combination of a technology company and business advisory services.
Synup offer a whole gamut of SEO tools that track business profiles and monitor interactions along with automated marketing and business and SEO insights to help local businesses flourish. Moz Local offers local businesses a tried and tested platform for citations and feature-filled portal. TribeLocal offers superior customer experience through its user interface that allows businesses to generate whitelabel reports with ease. TribeLocal adds local directories on request and also offers customized integration.
Customer reviews are important from local SEO perspective. Synup offers instant monitoring of reviews when posted. Moz Local offers instant alerts when reviews are posted on major platforms. TribeLocal helps businesses respond to reviews and identify negative reviews. You can also use TribeLocal to get customers to post reviews. It allows personalization by allowing you to create custom widgets to facilitate reviews and feedback. As a result, businesses have more metrics to analyze and measure their performance.
Bird’s Eye View Comparison of TribeLocal and Moz Local and Synup
What is TribeLocal?
TribeLocal is a web-based local SEO platform and offers a wide range of tools to build as well as monitor business listings in national, local and niche directories. It helps to analyze search engine ranking and also draw attention to NAP-related issues with recommendations to resolve those issues.
What is Moz Local?
Moz Local helps local businesses gain prominence. It ensures citations are accurate in four major data aggregator sites and around 10 directories. The data in the directories are temporary as they revert to their original state if Moz Local services are discontinued.
What is Synup?
Synup, a new entrant in local SEO and marketing, offers a single dashboard to manage multiple locations. It helps local businesses and agencies automate their listing management process using an array of online tools.
TribeLocal has 100+ sites (local, national and niche), Synup about 69 sites while Moz Local has merely 10 sites. TribeLocal lays a lot of emphasis on business-specific sites and directories, ensuring local business enjoy a wider online exposure.
Synup and Moz Local focus just on partner networks and business directories. However, TribeLocal has no issues adding more directories to their list of 100+ should customers request it.
Both Synup and TribeLocal allow users to claim the listings, while Moz Local does not allow this. Also TribeLocal allows editing from the dashboard, like Synup, but in Moz Local it has to be done manually on each site. Also, the data is temporary with Moz Local as the listings become unclaimed if services are discontinued.
TribeLocal is quite affordable as it charges just $3 per citation along with economically priced monthly subscription packages that start from $39.
Regardless of the package a customer chooses, they get access to all features unlike Synup and Moz Local that offer basic features for entry level packages that are much higher priced than TribeLocal.
TribeLocal also provides free local SEO consulting service to all customers that makes the subscription and citation services worthwhile.
You can reply to reviews only through Synup and Moz Local, provided the publisher is supported by the platform. TribeLocal allows business owners to respond to all reviews, regardless of the publisher.
Local SEO Monitoring & Reports
TribeLocal offers data-rich reports, Google Analytics integration along with local SERPs. This allows seamless SEO monitoring. It helps businesses find out areas of concern and address them based on the recommendations provided. It ensures a lot of organic traffic due to high search engine rankings.
TribeLocal offers whitelabel reports and client portal.
TribeLocal helps you with identifying duplicate, but Moz Local and Synup don’t appear to be very accurate in identifying duplication of citations.
TribeLocal provides ranking across locations.
Customer Support & Lead Generation
TribeLocal helps businesses create customized local Citation Scan widgets on their website to generate high-quality leads. Some of the widgets available for customization include:
Synup, Moz Local and TribeLocal offer customer support, but TribeLocal offers every client a local SEO expert to guide and assist them.
Why Choose TribeLocal?
TribeLocal offers a feature-rich platform to manage different aspects of local SEO, and this can be done through a single dashboard. It helps local businesses market themselves and get a prominent online presence. It aids to boost organic traffic through efficient and hassle-free directory management and local SEO monitoring.
The platform is affordable, particular for small and local businesses. It offers great return on investment by building citations, helping businesses choose the right keywords, automate local marketing, and optimizing their Google My Business listing. It helps local businesses compete digitally with big brand names.